
Nylon Utensils - Refreshing an Icon
OXO
OXO needed to refresh its core Nylon Utensil line to make it cohesive with the evolved design language and improve the construction. This included the addition of a Potato Masher, Ground Meat Chopper, Griddle Turner, and Saute Spoon. We also developed a new set of mini utensils for smaller cooking tasks, including a Rice Scoop and Cut and Serve Turner. I designed the new set of utensils to feel cohesive with our new visual brand language while considering the functional needs of each individual product.



